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logo design

Logo Design

Company Logos are a very important for your company identity. Your logo should be simple, legible and easy to remember. When customers see it they know exactly who you are and what you sell.

The best idea is to hire a professional. We know the do's and don't's of good design. Our signs and graphics team can take care of all your logo needs, signs and designs for you.

CLICK HERE to see some of our logos.

Tips to remember

Keep it simple.
There is no need to over crowd the logo with unnecessary elements. Keep the focus on legibility and simplicity. What a novice designer does is render tons of effects to a font, bevel it, add a drop shadow and an outline, maybe a set of flames or an American flag, and call it a logo. Realistically, the logo will never reproduce correctly and it is to hard to remember or read. Not professional or corporate by any means.

Use no more than 3 colors.
One or two colors is even better if you can. Think about the Apple logo or Nike. These are world renown logos, and everyone can remember them. They are also one single color. Also when choosing colors, choose colors that fit your business. For example if you company was called, "Ocean." you wouldn't choose Red.

Don't use "Brush Script", "Comic Sans", or "Old English".
Choose a font that is legible yet somewhat original, even if it means you must pay for it. The logotype is very important.

Do not use clip art.
Remember, you want the logo to be yours, not the same as everyone else's. So be creative and make your own.

Do not to stretch the text out of proportion.
The default proportions are the most legible. The whole idea of a logo, is to be able to read it.

Have the logo Branded by a professional.
This insures that all of your reproduction will maintain continuity.

CLICK HERE to see some of our logos.